I was coming to Gurgaon in a bus today and it was an ordeal of some sort. It took me 3 hours to complete the journey which should have taken half the time. The traffic jams at three places should be blamed for this while Government can be cursed for everything. The cause of traffic [...]

“Doing business without advertising is like winking at a girl in dark. You know what you are doing but nobody else does”.
I am rather very naive when it comes to advertising but I strongly feel in the saying that “Distance brings perspective.” I think that best thing about advertising is that it is not a [...]

It’s very rare that you get to see colorful Quit Smoking campaigns. The Utah Government under its Utah Quit initiative has recently launched three photoshop’d colorful ads to create awareness about smoking. The print advertisements are based on age old stories and it seems like the advertisers specifically wanted to target children with these ads. [...]

I wrote about the Orange’s intention to storm the market with its new advertising campaign called “I am” which will feature some celebrities and ordinary people few days back. The company has released its first commercial which although doesn’t have anything fancy but truly gives justice to the name of campaign. The campaign is said [...]

The latest television commercial of Japanese telecom network provider E Mobile has been pulled off because it is believed to make racist remarks against US president nominee Barrack Obama.The commercial shows a monkey mimicking Barrack Obama while the supporters are cheering and holding placards with word “Change.”
The company however claims that it was never their [...]