The idea of manipulating the unconscious or conscious fears of human to persuade them to buy the products is not new. And we see quite a lot of advertisers do that time and time again. I do believe its high time that advertisers and ad agencies realize that its enough and we do something innovative to sell products. The latest print ad for Gillette Fusion made by BBDO Düsseldorf, Germany is precisely based on the point I made. Its called Gillette Fusion:No Fusion,No Kiss. The images remind me of my grandpa’s era and they might appear appealing but I doubt that for how long. The use of women to sell some ultra male thing is another reason I dislike this one. But anyhow see the ads here.

Credits:
Creative Director: Stefan Vonderstein
Art-Director: Olaf Reys, Jorg Tavidde
Copywriter: Anno Thenenbach, Alex Busch
Photo: Frank Schemmann, Stefan Kranefeld

I have recently started to listen radio on itunes and unfortunately there are only two Hindi radio stations which come preinstalled on it. So I tried to find out some good Bollywood or Hindi radio channels. The problem with some online stations was that they were not compatible with quicktime or itunes and I was not ready to adopt either winamp or windows media player or even real media player. And then there were some other radio stations which could only be played in the browser. But still I found out some decent stations for itunes.

1) Radio Teen Taal is a station which airs from Paris and it’s perhaps the most famous among all the stations I am going to mention. (128 kbps)

2) Radio Nimbooda is another station which is also based in Paris and their selection of music is pretty cool. You can expect some classics of golden era too. (128 kbps)

3) Bollywoodradio is a German radio station and it tends to stick to bollywood music. (128 kbps)

4) Mastradio is one station which I haven’t listened too much so just give it a try and hear for yourself. (128 kbps)

5) Bollywoodmusicradio is the station which I found while writing this post and it airs tracks limited to Bollywood alone. (128 kbps)

6) CrazeFM has a wide selection of music from India,Pakistan and expect some ghazals and remixes too. The only drawback is the bit rate of music on this station which is 40 kbps.

7) Eternalrafi is a station dedicated to Mohammad Rafi and it produces music of 24 kbps.

8) Indianelectronica is my personal favorite and it airs music from the Asian Underground and Indian Electronica genre. (96kbps)